Your trail-tested, no-nonsense crew for hiking and outdoor gear.
Look, we get it—most outdoor shops are either overpriced fashion shows or cheap junk. We’re here to fix that. Our rule? If we wouldn’t trust it on a 14-hour summit push, we won’t sell it.
In 2023, after a disastrous backpack strap failure left us duct-taping gear at 11,000 feet, we vowed: Never again. Now, we personally thrash every product—glaciers, swamps, desert sun—before it hits the site.
*Bear not included. But it happened once in Montana.
We’re a raggedy crew of thru-hikers, gear designers, and one obsessive boot-stitcher. Think of us as your slightly drunk but weirdly competent trail buddies.
See Our Survivors (Shop)"If it survives my dog chewing it, it’s probably trail-ready."
— Alex K., Lead Tester & Professional Mud Magnet